Photo by wannes deprez / ony one.

The idea of blogging as a source of passive income has always seemed a little off to me (and others). In fact, I’d suggest that most bloggers earning significant money from blogging devote as much time to it as a part-time or full-time job. That’s not as close as we can get, though: passive income should be just that, passive, meaning income for no hands-on work, or income that is hugely disproportionate to the hands-on work required.

If you’re writing blog posts each week, moderating comments, answering email and trying to propel your content forward on social media, you’re not earning passive income. You’re still exchanging time for money.

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