9 Things That Drive a Blogger Crazy 229

I like blogging, but there are a few things about it that drive me a little crazy. Maybe you can relate? 1. Your daily traffic plummetsLinks and social media votes dry up and so does your incoming traffic. It will rarely disappear completely, but if you’re like me and don’t get a lot of search […]

How we got 126,244 Facebook Fans 1216

Some of you may not know this about me, but I work full-time as the manager of Envato’s educational network, including FreelanceSwitch, Nettuts+, Psdtuts+ and 9 other sites. Each of our sites have had Facebook Pages for a while now, but they never really took off until I set aside the time to do an in-depth investigation on Facebook marketing strategies, […]

How to Create and Publish Your Own eBook with a 0 budget 53

eBooks are books or pamphlets in a digital format. They’re a unique form of web content because they’re inherently portable. An eBook can be shared and spread far beyond your web presence. There are a number of ways bloggers, webmasters or any web user can leverage an eBook to achieve a variety of outcomes, from building […]

Why Value Rules the Attention Economy-178

“…in an information-rich world, the wealth of information means a dearth of something else: a scarcity of whatever it is that information consumes. What information consumes is rather obvious: it consumes the attention of its recipients.”– (Herbert Simon 1971, p. 40-41) You’ll never read every good, relevant post in the blogosphere on any given day. You’ll […]

Creating Passionate Readers 212

The marketer’s daydream is to ‘evangelize’ products and brands — to create customers who are passionate about what the marketers are trying to sell. When it comes to blogs and websites, having a passionate readership is just as valuable. By evangelizing your blog, you create an audience who is eager to link, comment and vote for […]