Number Adjective Contents What Happens When a Formula Dies 543

Posts based on the Number + Adjective + Contents headline formula are probably the most popular form of web content we’ve ever seen. For every one person who loathes them there are one-hundred people who are enchanted by them. For reasons that others have previously explored, this kind of content pushes all the right psychological buttons. […]

Crafting Your Content 66

In the month or so since I started writing on this topic I must have seen upwards of fifty articles on how to achieve social media success. A number of elaborate strategies have been devised across the blogosphere: the inexplicable magnetism of list posts, the fine art of constructing Diggbait, and so on. I’ve yet […]

Are Subscribers Over Rated 225

Subscribers are widely regarded as the most valuable indicators of a blog or website’s success. When it comes to selling a blog, some pundits have valued 1 subscriber at around $35. That’s incredible. Whether they’re truly worth that much is a mystery, but it holds true that most of us look to our subscriber count […]

How to Run a Profitable Freelance Business Through Your Blog 1068

’m extremely excited to finally be able to share with you my first book, The Blog Business Funnel. Written and refined over 6 months (since June 2009), it’s an outpouring of knowledge on everything I know and have learned about how to run a thriving freelance business supported only by your blog. In July 2008 I was studying […]

Why You Should Start a Swipe File Today 137

Yesterday’s list of 70 sources of inspiration was mainly composed of examples. In this post, I want to explain why the ability to learn from others is essential to your development as a blogger or webmaster. Here, I’ll outline the process for creating and using something I strongly believe every web publisher should maintain: a swipe file […]